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When did Disney buy Marvel Cinematic Universe?

This article was originally published on Sep. 1, 2022 In 2009, Disney swooped in and bought the nascent Marvel Cinematic Universe for $4B. Who won and who lost in the aftermath of the historic deal?

Why did Disney buy Marvel?

Disney’s acquisition of Marvel showed the power and influence that the Mouse House has in the entertainment industry, and how it can make something like a big, interconnected superhero universe a hit, and one that expands to other media.

Was the MCU created before Disney bought Marvel?

The MCU as the world now knows it began before Disney bought Marvel, as Jon Favreau’s Iron Man was released in 2008, so the Mouse House can’t take credit for creating the MCU – but it can brag about turning it into what it is now.

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